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What does it mean to “Netflix and Chill”?

The popularity of the phrase has inspired the brand to have some fun. In this short video, Netflix demonstrates how to create your own “Netflix and Chill” button that dims lights and blocks incoming calls, creating the perfect environment for binge watching. While the button is not currently for sale, this #innovative spin on a pop-culture phenomenon can still be yours – Netflix includes the instructions for making your own chill button and is also taking consumer suggestions on other ways to bring the phrase to life.

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